Meet JBM

Fred Jones

Head of Cities, UKI - Uber

Fred Jones is the Head of Uber’s cities across the UK and Ireland. He manages operations in more than 25 major towns and cities across the UK, where Uber connects users to a safe and convenient way to get from A to B. In his role, he is responsible for ensuring that the Uber app works to deliver a great choice for riders and licensed drivers who use the app as well as the cities we operate in. This includes the launch of new cities and towns, expansion into underserved areas of a city and the management of Uber’s mobility products and electric vehicle programmes. 


Prior to joining Uber, Fred was the lead for Accenture’s Corporate Strategy and Value Analysis team in the UK supporting sales and strategic insights for priority clients.